Thursday, May 24, 2007

freakconomics

The Economics of Martha Stewart Living

1)product placement: advertising products on TV shows.

2) Martha charges about $10,000 for a 30-second spot to advertise a product on her show.

3) No, i dont think its hurting the show because if the people see what products shes using and they like it, they will continue watching the show and buying that product.

4) i think product placement is a good idea because it gives credit to the product thats being used and its basically its and AD on tv.

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